The Ice Bucket Challenge, which brings awareness to ALS, was started by Pete Frates, 29, a former baseball player at Boston College. Frates has lived with ALS (also known as Lou Gehrig's disease) since 2012 and since has lost the ability to speak.
The challenge works this way: someone calls out a friend to donate money and record themselves as they dump a bucket of ice over their head, and post the video to social media. The friend either accepts the challenge or has to donate even more money to the ALS Society.
Social media has exploded with videos of people dumping ice over their heads and challenging friends and loved ones. Even celebrities have jumped on board and participated in the challenge and the donation.
University of Alabama football coach Nick Saban and his team recently participated in the challenge and the video has gotten a lot of attention across the state.
If you're on a mobile device, you can click here to see Saban and the Crimson Tide get iced.
According to WCVB in Boston, the ALS Association has raised $1.35 million from July 20 to Aug. 11. Last year during that same period, the group raised just $22,000.
Copyright 2014 WAFF. All rights reserved. Raycom News Network contributed to this report.