Sing along with the 'Heart of the Valley' - WAFF-TV: News, Weather and Sports for Huntsville, AL

Sing along with the 'Heart of the Valley'

Posted: Updated:

In industry-speak, an "image campaign" is a song that becomes the theme of a television station. One of WAFF's most memorable is the "Heart of the Valley" image campaign from the 1990s. Many in the Tennessee Valley found themselves singing along with it when it originally aired.

We've brought one of those promos out from the WAFF archives, and included the lyrics below.

You can feel it, it's in the air

It's the spirit we all share

It's family and friends who care

Part of the Valley everywhere

It's a part of you, a part of your life

From the start of the day

To the heart of the night

Rivers, lakes and mountain views

Are always a part of you

You can hear it call you home

In the Valley you've always known

The Heart of the Valley

Neighbors to help you through

The Heart of the Valley

Sharing the dream come true

The Heart of the Valley

Day and night, a part of you

The Heart of the Valley

Keeps on shining through

WAFF and you!

If you can't help but sing along – we'd sure like to see it. Record you or your friends singing, indoors or outside at your favorite local spot - and email us the results. By sending us material, you agree to allow WAFF ownership and to use the material in any manner, including possible broadcast or online use.

Copyright 2014 WAFF. All rights reserved.

Powered by WorldNow

1414 North Memorial Parkway
Huntsville, AL 35801

WAFF Is a Proud Member
of the Raycom Family of Stations

FCC Public File
EEO Report
Closed Captioning

All content © Copyright 2000 - 2014 Worldnow and WAFF. All Rights Reserved.
For more information on this site, please read our Privacy Policy and Terms of Service.