Shoals hotel celebrates completion of large renovation - WAFF-TV: News, Weather and Sports for Huntsville, AL

Shoals hotel celebrates completion of large renovation

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The official renovation celebration is set for April 17 from 4 p.m. to 7 p.m. The event is open to the public. The official renovation celebration is set for April 17 from 4 p.m. to 7 p.m. The event is open to the public.
FLORENCE, AL (WAFF) -

A multi-million dollar renovation was completed in the Shoals, giving the area's most popular hotel an updated image. About $3.5-million worth of work was put into the hotel, giving it what officials called a refreshed look for guests and employees.

Crews worked to restore the inside of the hotel for many months. Crews laid 160-thousand square feet of carpet and hung 15-thousand yards of drapery fabric, but it didn't stop there. All of the suites received new furniture and fixtures, the decor matching the Shoals' musical history. The chefs also created a new menu for both Swampers Bar and Grill, and the 360 Grille.

General Manager Larry Bowser hoped the new look would encourage people to go and see why the hotel was rated one of the top Marriotts in the country, and experience the magic of the Shoals.

"With everything to see and do, it's a tremendous treasure," said Bowser. "The natural beauty of the area, the river, the dam, all the historical sites there are to see, and the music experience allowing you to still come and take a tour of FAME Studios or Jackson Highway Studios where all these recordings were found. To actually get to touch and experience that is a very unique experience."

The official renovation celebration is set for April 17 from 4 p.m. to 7 p.m. The event is open to the public.

The Shoals Marriott is a Retirement Systems of Alabama property. RSA is the primary lender for WAFF 48's parent company Raycom Media.

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