Raycom, University cut ribbon on new collaborative studio - WAFF-TV: News, Weather and Sports for Huntsville, AL

Raycom, University cut ribbon on new collaborative studio

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Raycom and Auburn leaders cut the ribbon to open the new collaborative studio. Raycom and Auburn leaders cut the ribbon to open the new collaborative studio.
The desk, which is fully capable of broadcasting live signals to all of Raycom's stations across the United States. The desk, which is fully capable of broadcasting live signals to all of Raycom's stations across the United States.
The multi-media center where students will be able to get hands on experience. The multi-media center where students will be able to get hands on experience.
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AUBURN, AL (WSFA) -

Raycom Media and Auburn University started a collaboration Friday that will bring real life, reporting experience to Auburn communication and journalism students.

Leaders from both Auburn and Raycom were on hand for a dedication ceremony, complete with ribbon cutting, at the new multimedia studio located just one block from the Auburn campus on Gay Street.

The collaboration between the two is a pioneering partnership formed around the creation of a cutting-edge journalism effort to train multimedia student journalists. Those students will be able to work with Raycom professionals in a real life newsroom to reinforce lessons from the classroom with real reporting experiences.

"We're excited about where this innovative partnership will position Auburn in the communication and journalism profession," Auburn University's President Jay Gogue said.

With this collaboration Raycom will house a news bureau in the studio space, allowing students to observe and work with actual broadcast news and sports reporters, producers and news directors. Class assignments will allow students to contribute their work for use on WSFA's and WTVM's stations, web sites and mobile apps.

"The partnership will help students learn how to handle the challenges of today's news operation," Raycom Media President and CEO Paul McTear said. "It will also demonstrate the importance of journalistic integrity, while providing Auburn students with an understanding of the need to quickly disseminate news on multiple platforms. In addition, this is a tremendous vehicle for the news gathering industry to identify and grow those up-and-coming journalists for our fields."

Raycom's investment provided to Auburn University in this collaboration has a value of more than $350,000.

WSFA and WTVM will begin using the studio immediately and class will be taught there beginning in the spring of 2014.

Copyright 2013 WSFA 12 News.  All rights reserved.

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